Press Release: WWE Opens Office In Mumbai, India



WWE issued the following press release this morning:

WWE(R) Opens Mumbai Office

LONDON, May 24, 2011 (BUSINESS WIRE) — WWE(R) (NYSE:WWE) announced today it has appointed Rukn Kizilbash to be General Manager, WWE India to spearhead the company’s expansion across all lines of business, including consumer products and home entertainment, in India. Kizilbash will report into Dominic Hayes, Senior Vice President and Managing Director of WWE International. To support these efforts, WWE will open a new office in Mumbai, India on June 1. This furthers WWE’s commitment to expanding internationally, with a focus on emerging economies.

Kizilbash brings a wealth of experience to his new position at WWE. He most recently served as the Chief Operating Officer at Percept. Prior to his tenure at Percept, Rukn served as General Manager of Ten Sports, after being promoted from Vice President, Advertising Sales. He has also held positions at IMG, and ESPN Star Sports.

“WWE is committed to growing our business to ensure that our international fans have the access they want to our products and our programs,” said Andrew Whitaker, Executive Vice President, WWE International. “With the hiring of Rukn Kizilbash and the opening of the office in Mumbai, WWE expects to increase the revenue generated from India across all platforms, and bring our audience even more WWE excitement and products that they have desired.”

Currently, WWE programming is available in 75 million television households across India on Ten Sports. Ten Sports is also one of the company’s highest revenue generating television partners.

Additional information on WWE (NYSE: WWE) can be found at wwe.com and corporate.wwe.com. For information on our global activities, go to wwe.com/worldwide.

About WWE:

WWE, a publicly traded company (NYSE: WWE), is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family friendly entertainment on its television programming, pay-per-view, digital media and publishing platforms. WWE programming is broadcast in more than 145 countries and 30 languages and reaches more than 500 million homes worldwide. The company is headquartered in Stamford, Conn., with offices in New York, Los Angeles, London, Shanghai, Singapore and Tokyo. Additional information on WWE (NYSE: WWE) can be found at wwe.com and corporate.wwe.com. For information on our global activities, go to http://www.wwe.com/worldwide/.

Trademarks

All WWE programming, talent names, images, likenesses, slogans, wrestling moves, trademarks, logos and copyrights are the exclusive property of WWE and its subsidiaries. All other trademarks, logos and copyrights are the property of their respective owners.

Forward-Looking Statements

This news release contains forward-looking statements pursuant to the safe harbor provisions of the Securities Litigation Reform Act of 1995, which are subject to various risks and uncertainties. These risks and uncertainties include, without limitation, risks relating to maintaining and renewing key agreements, including television distribution agreements; the need for continually developing creative and entertaining programming; the continued importance of key performers and the services of Vincent McMahon; the conditions of the markets in which we compete and acceptance of the Company’s brands, media and merchandise within those markets; our exposure to bad debt risk; uncertainties relating to regulatory and litigation matters; risks resulting from the highly competitive nature of our markets; uncertainties associated with international markets; the importance of protecting our intellectual property and complying with the intellectual property rights of others; risks associated with producing and travelling to and from our large live events, both domestically and internationally; the risk of accidents or injuries during our physically demanding events; risks relating to our film business and any new business initiative which we may undertake; risks relating to the large number of shares of common stock controlled by members of the McMahon family and the possibility of the sale of their stock by the McMahons or the perception of the possibility of such sales; the relatively small public float of our stock; and other risks and factors set forth from time to time in Company filings with the Securities and Exchange Commission. Actual results could differ materially from those currently expected or anticipated. In addition, our dividend is dependent on a number of factors, including, among other things, our liquidity and historical and projected cash flow, strategic plan (including alternative uses of capital), our financial results and condition, contractual and legal restrictions on the payment of dividends, general economic and competitive conditions and such other factors as our Board of Directors may consider relevant.



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