WWE Teams With Susan G. Komen To “Make Mom Proud” (Press Release)



wwe-tron-logo

WWE issued the following this morning:

SUSAN G. KOMEN® AND WWE® “MAKE MOM PROUD”

STAMFORD, Conn., May 6, 2013 – Susan G. Komen and WWE (NYSE: WWE) today announced an awareness campaign, “Make Mom Proud,” to support the fight against breast cancer. The TV and digital campaign, which coincides with Mother’s Day, calls on supporters to do something meaningful for their moms and the other important women in their lives.

As part of the campaign, WWE will urge fans to support moms by taking steps to educate themselves about the disease, participate in local Susan G. Komen Races in their communities, and donate to Komen, the world’s largest nonprofit funder of breast cancer research and community outreach programs. The campaign will be promoted through all of WWE’s assets, including TV broadcasts, live events, digital and social media.

“WWE fans are making a tremendous contribution to our mission to help women with breast cancer by supporting our community breast cancer programs for uninsured and underserved women, and through our global breast cancer research,” said Nancy Brinker, founder and CEO of Susan G. Komen. “We’re so grateful for the support of the WWE community in our mission to end suffering from this disease.”

“WWE is dedicated to supporting Susan G. Komen and their fight to eradicate breast cancer,” said Paul “Triple H®” Levesque, Executive Vice President, Talent and Live Events, WWE. “Susan G. Komen is at the forefront of breast cancer research and community outreach programs, and I’m proud that the WWE Universe supporting such an important cause.”

Throughout the month, WWE Superstar Triple H and Divas Alicia Fox and Layla will be featured in a series of public service announcements to generate awareness and encourage fans to get involved. Alicia Fox and Layla will also attend the Susan G. Komen Global Race for the Cure and its surrounding events on Mother’s Day weekend in Washington, D.C., an area that has among the highest breast cancer mortality rates in the country.

Susan G. Komen and WWE have a history of success in raising awareness for the fight against breast cancer. In September 2012, WWE and Superstar John Cena partnered with Susan G. Komen to launch the “Rise Above Cancer” campaign. Cena wore co-branded, pink and black ring gear that fans were able to purchase throughout October, raising $1 million to support Susan G. Komen’s mission to eradicate breast cancer and save women’s lives.



Recent Posts

Today In Wrestling History- April 23rd

Today In Wrestling History- April 23rd

Trivia 1981 – Giant Baba wins the AJPW Champion’s Carnival, defeating Bruiser Brody in th...

Full WWE Network Schedule For Wednesday: Best of WWE Hall of Fame, Best of Raw, More

Full WWE Network Schedule For Wednesday: Best of WWE Hall of Fame, Best of Raw, More

Below is the full schedule for Wednesday, day 59 of the WWE Network launch: 12am EST - WrestleMan...

Stephanie McMahon To Apologize On Monday’s Raw, JR Interviews Jim Cornette, WWE-Hershey

Stephanie McMahon To Apologize On Monday's Raw, JR Interviews Jim Cornette, WWE-Hershey

- WWE has announced that Stephanie McMahon will be on Monday's RAW to issue an apology to Daniel Bry...

WWE NXT Stars Win Tonight’s Dark Matches, WWE Raw Rating Down, WWE Stock Update

WWE NXT Stars Win Tonight's Dark Matches, WWE Raw Rating Down, WWE Stock Update

- The dark match in between Tuesday's Main Event and the SmackDown tapings saw Sami Zayn defeat Heat...

Video Highlights From WWE Main Event (4/22/2014): Sheamus vs. Titus O’Neil

Video Highlights From WWE Main Event (4/22/2014): Sheamus vs. Titus O'Neil

Watch several video highlights from this week's episode of WWE Main Event. ...