Ronda Rousey addressed the 2021 changes to the WWE NXT brand in an excerpt from her new book Our Fight, which was shared by @TheCovalentTV.
“People were excited about NXT in a way that they weren’t about Raw and SmackDown’s constant reliance on rehashing the same formulaic story lines over and over. As NXT grew and it became apparent that there was the potential to expand and profit from it, suddenly it became attractive to Vince. In fall of 2019, WWE launched a weekly NXT show—slated to go head-to-head on-air with AEW. Now, NXT was on the up-and-up, but so too was AEW. Then Triple H almost died, suffering from heart failure and requiring surgery. He stepped away to deal with his health, and in his absence, Vince’s cronies saw an opportunity. NXT was losing the ratings battle to AEW, they whispered to Vince. Changes needed to be made. Which is how John Laurinaitis, a former wrestler turned WWE executive and all-around dirtbag, ended up running NXT.
Laurinaitis had made a name for himself as an average but by no means outstanding wrestler before he moved into playing an in-ring authority figure type and then a producer. He looked and acted like an entitled sixty-year-old former frat boy. Tall, blondish, and with a cleft chin, he always appeared to be scowling, even when he smiled. His raspy voice earned him the nickname Johnny Laryngitis, which was one of the nicer things people called him.
Whereas Triple H looked for talent and potential in NXT prospects, it appeared John Laurinaitis looked for f*ckability. He further purged the NXT roster, firing it seemed like everyone over twenty-five and turning recruiting attention away from the indie circuits in favor of blonde sorority-types from places like the Universities of Florida and Tennessee. Putting the blame for the decline on Laurinaitis—which Vince would basically try to do a few months later—would be easy but Laurinaitis was only a symptom of what was wrong within WWE. Honestly, the actual drama was so much better than anything WWE could ever script.”
