The UFC made their debut on September 14th, 2024, at The Sphere in Las Vegas, NV, with the UFC 306 event.
During his podcast, AEW star Jeff Jarrett explained why the cost of running a show at the venue will be an issue for wrestling promotions.
โI heard the number was 20 million. Wembley Stadium, next week Arthur Ashe, built for tennis, wrestling next Wednesday but it ainโt cheap. When I put on my promoter cap and really look at the [return on investment] on what do you have to charge, and I know youโre not gonna get it back on the live event, itโs just I would say impossible. To run a show in the sphere, I donโt see it happening within the next twelve months. I just donโt. I may be wrong, but youโve got to gross a boatload of revenue just to get to sea level.โ
Jarrettโs co-host Conrad Thompson also said the following:
โIt will be interesting, I donโt know. I read a couple of different followers over the weekend about what that UFC event cost. A lot of revenue has got to be generated for that to make sense.โ
(quotes courtesy of Skylar Russell)